As the coaching industry grows, so too will be the need to standardise, regulate and govern the practices of the industry on a local and an internationally-recognised level. Thus far, it is possible for anyone to call themselves a coach with nothing more than a few carefully worded testimonials to market their capability and credibility. As the market begins to increase, it will be harder to determine the quality of coaching; it will not be long before it becomes essential to be a verified coach that is held accountable to specific industry standards in order to gain the recognition needed to call yourself a “qualified” coach.